At www.apparelface.shop, we prioritize your privacy as much as you value your style. Trust is the foundation of our relationship with customers, and we are committed to transparently handling your personal data. This policy outlines how we collect, use, and protect your information to ensure a seamless and secure shopping experience.

When you interact with our website, certain data is automatically recorded, such as your IP address, device type, browser version, and pages visited. This helps us optimize performance and troubleshoot technical issues. Additionally, when you create an account, place an order, or subscribe to our newsletter, we collect personal details like your name, email address, shipping information, and payment details—all necessary to fulfill your requests efficiently.

Your information enables us to process transactions, deliver orders, and provide customer support. We also analyze browsing patterns to personalize recommendations—for instance, suggesting summer linen midi dresses or office-ready cotton dresses based on your preferences. Data may further be used to improve our marketing strategies, detect fraud, or notify you about promotions like our ballet flats sale or seasonal discounts on tote bags for work.

Cookies enhance your experience by remembering cart items, login sessions, and preferences. Functional cookies ensure smooth navigation, while analytical cookies (e.g., Google Analytics) help us understand trends—like demand for wide-leg pull-on pants or high-waist barrel jeans—to refine our inventory. You can manage cookie settings via your browser, though disabling them may limit features.

We employ industry-standard encryption (SSL/TLS) for data transmission and store sensitive information on secure servers with restricted access. Regular audits and staff training minimize risks of breaches. While no system is 100% immune to threats, we continuously update protocols to safeguard your details.

Trusted partners assist in operations: payment gateways (e.g., Stripe, PayPal) process transactions, couriers handle deliveries, and marketing platforms manage campaigns. Shared data is limited to what’s necessary—for example, only your address is provided to logistics providers. We vet third parties for compliance with privacy laws and prohibit data misuse.

You may access, correct, or request deletion of your data at any time. To exercise these rights or ask questions about our practices, email us at [email protected]. We respond promptly and respect all applicable regulations, including GDPR and CCPA.